Work Advertising (Digital Display)

Client: Hertz
Agency: DDB x Digi-Nut, London


The brief
To design and develop a suite of animated banners in various formats in both English and Arabic.

Key software and technologies:
Flash, Google Web Designer (HTML5), JavaScript, CSS, and Photoshop.

The process
I was provided with a concise brand guide and assets for the creation of these banners. The design followed an ATL campaign for Hertz from this time. Image assets were optimized with consideration for file-size restrictions and final delivery of the banners via Google Studio. I originally built these banners using Flash but redeveloped them here in HTML5.

Please note: on smaller hand-held devices, wider format banners may be hidden

Copyright © MMXXVI Robert Stevens

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